Oh Becky Gibson, read it again!
I have been making a conscious effort for the past several months to live by my convictions. As an idealist, it’s easy to come up with a vision of how things are supposed to be and how they aren’t, but it can become much more challenging to actually break through the mold our culture is forming us all to conform with, and begin acting in a way that might lead to a more sustainable world. At this point, it might be a lost cause, as climatologists have just announced that we have reached the point of no return, as our atmosphere has reached a state of irrepaiable change.

Thirty years ago, the scientist James Lovelock worked out that the Earth possessed a planetary-scale control system which kept the environment fit for life. He called it Gaia, and the theory has become widely accepted. Now, he believes mankind’s abuse of the environment is making that mechanism work against us. His astonishing conclusion - that climate change is already insoluble, and life on Earth will never be the same again.

My idealism also might be interpreted as a way to make me feel better about myself, perhaps validating my existence and enabling me to scorn others for their wasteful ways. The way I see it, if I wish to see a difference in my lifetime I have to make choices that not only effect me, but those around me and the generations to come. I feel that we are living on a cusp where people have to make a conscious decision to think about every purchase they make and every intention they have if they want the generations to come to live on the same green, breathable planet most of us take for granted today. This conviction is even printed on my toilet paper. I've read it a lot lately, thanks to the colon cleanse.

With that theme in mind, I intend on writing about different principles that I find important in my next few entrees. One issue I have been trying to search is a list of good, green companies that span the spectrum of products and services for the consumer. There doesn’t seem to be a legitimate list compiling these. The one I found was instantly discredited because Exxon was included.
they still haven't finished the job!

What I did find is a slightly more pessimestic list of the 14 Worst Corporate Evildoers of 2005.
That’s a start, right?